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Lancôme Introduces New Auda[city] Eyeshadow Palette

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Lancôme Introduces New Auda[city] Eyeshadow Palette

Beauty is an applied science, one that Lancôme has been refining for more than 80 years. In each of the luxury brand’s many cosmetic and skincare products, women will find endless creativity with a touch of French elegance.

Just in time for Fall 2015 fashion, Lancôme’s new Auda[city] Eyeshadow Palette offers a rich assortment of neutral shades inspired by the streets of Paris. Whether it’s parfait pink matte for a daytime stroll down the Champs-Élysées or gold copper shimmer for a lively night on the town, Auda[city] is your Parisian pocketbook with “16 shades. 1 palette. Infinite possibilities.”

Duggal Visual Solutions senior consultant Tracy Pisarczyk, sales manager Mark Wenger and coordinator Mike Hugasyan have been working with Lancôme for nearly a decade. As their client’s trusted advisors, they were called on to visually synchronize the Auda[city] rollout in U.S. stores. Pisarczyk led the Duggal team in the production of more than 1,000 continuous tone C-prints on transparent Duratrans display film for locations across the country, anchored by a gorgeous custom lightbox at Macy’s Herald Square in New York. The result is a launch surely worthy of a Rosé toast.




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